“Okay, let’s get it done then.”
These were Craig Perna’s words when the idea of the South Florida PGA Foundation first floated across the SFPGA boardroom.
Perna, a successful businessman in south Florida, developed many golf communities in the area and knew what it would take to build something from scratch.
“I had the ability within the communities I was developing to get them done and get them done the right way,” Perna recalled.
While developing these communities, including The Country Club at Mirasol and Addison Reserve, Perna first met the late Don Beattie, PGA Director of Golf at Country Club at Mirasol and past Section President. Beattie was instrumental in Perna’s initial involvement with the Section in the mid-90s as an Advisory Board Member.
Beattie prompted Perna’s involvement with the Section due to his industry experience and business savvy, which was no different when the Foundation received its charter in 2004.
“Without Craig’s efforts, I am really not sure that our Foundation would have survived as an entity,” former Executive Director Kevin Marrone said at the time. “He provided the Section with his superior knowledge about the business of golf.”
At first, the concept was simple - give back to the community through the game of golf. For nearly 20 years, this mission has been carried out by enhancing the lives of youth, families and military, on and off the golf course.
“At the time, I was the Project Director for The Country Club at Mirasol and Addison Reserve Country Club and was able to coordinate outings to help generate monetary support, which helped to jumpstart what is now the SFPGA Foundation,” explained Perna.
Since its inception, the Foundation has impacted over 13,500 individuals through the game of golf, with over $740,000 annually spent on programming.
“What started with my relationship with Don [Beattie] grew into something very enjoyable and rewarding on a personal level because the Foundation was a way we could give back to the community through the game I love,” said Perna.
Perna served on the Section’s Advisory Board and the Foundation Board for over a decade and was inducted into the SFPGA Hall of Fame in 2006.
In January of 2023, the SFPGA opened its new headquarters at The Park West Palm, where Perna helped establish the Don E. Beattie Past Presidents’ Room in remembrance of Beattie.
“Don Beattie, to me, was an extraordinary, gentle, highly professional individual, and I didn’t want his name to be forgotten. I wanted a place where Don Beattie’s legacy would be known because he loved his profession and he loved the South Florida PGA.”
The idea of a charitable foundation that Perna helped bring to fruition in the SFPGA boardroom 20 years ago has exceeded all expectations. With the assistance of the SFPGA Foundation’s various fundraising events, donations from the community, and dedicated PGA Professionals, the South Florida PGA intends to endow all Foundation programming to make golf more than just a game for years to come.
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